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Eyes4Reasearch Blog

Your #1 source for valuable insights from industry professionals who provide tips, analysis and thought leadership on various trends and research methods.

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Our blogcast

  • Interview with Ivana Taylor
Industry : Read More
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Our blogcast

  • Interview with Carol Cunningham
  • VP / Consumer Insights - BET
Industry : Entertainment Read More
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Our blogcast

  • Interview with Shane Skillen
  • CEO of Hotspex Inc
Industry : Market Research Read More
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Our blogcast

  • Interview with Desirée Rogers
  • CEO / Black Opal
    Cosmetics
Industry : Beauty Read More
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Our blogcast

  • Interview with Ed Szofe
  • CEO & Founder Of Seneca Global
Industry : Information Technology Read More
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Our blogcast

  • Interview with Dave Carruthers
  • CEO/ VOXPOPME
Industry : Technology Read More
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Our blogcast

  • Interview with Marita Hudson – Thomas
  • CCO/ Cars.com
Industry : Automobile Read More
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Our blogcast

  • Interview with Jamin WarRen
  • CEO/Twofivesix
Industry : Gaming Read More
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Our blogcast

  • Interview with Laura Luckman Kelber
  • CMO / Flexera
Industry : Technology Read More
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Our blogcast

  • Interview with STEVE SCHLESinger
  • CEO / Schlesinger Group
Industry : Market Research Read More
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Our blogcast

  • Interview with Vivek Bhaskaran
  • CEO / QuestionPro
Industry : Technology Read More
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Going it Alone: 5 Things Solo Travelers Want

  • Jul 28, 2022
  • Eyes4Research

Even before the desire to escape the prolonged isolation of lockdown, or to break free of the never-ending ‘togetherness’ of quarantining with family, there was already a steady rise in solo travel, with women leading the way. In a recent survey, 58% of solo traveler respondents said that they prefer to travel alone because they […]

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The Future of the Android-IOS Competition

  • Jul 21, 2022
  • Eyes4Research

In the last ten years, smartphones have become an ubiquitous part of most people’slives. We use them not only to communicate but also to browse the web, shop, playgames, and invest, among hundreds of other uses. And since smartphones arecomputers, their operating systems have become a key, if not the most importantcomponent in the success […]

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To See and Be Seen: Why Representation Matters In Advertising

  • Jul 7, 2022
  • Eyes4Research

When brands make the effort to be authentically inclusive in their advertising, it can pay dividends in terms of customer loyalty and for their bottom lines.

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The Omnichannel Revolution

  • Jun 22, 2022
  • Eyes4Research

The retail landscape is constantly evolving and adapting to new technologies, ideas, and trends. As companies and brands attempt to navigate their ways through this constantly changing environment, new tools, such as omnichannel marketing, have been created to find success. Omnichannel marketing presents companies with great potential and opportunities for success, but that success, and […]

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It’s What You Hear: The Rise of Sonic Branding

  • May 24, 2022
  • Eyes4Research

Advances in marketing have gone hand-in-hand with advances in technology, which has created both challenges and opportunities for businesses. As companies realize that branding is vital to their success, because it connects them to their customers in a personalized way, they have also discovered that some technologies and methods are more useful than others. The […]

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The Customer to Customer Revolution

  • Apr 14, 2022
  • Eyes4Research

The Customer to Customer Revolution The emergence of ecommerce in the 1990s has changed the way people do business and buy consumer goods. The success of ecommerce has been driven by a combination of new technologies and consumer driven markets, with tech savvy consumers playing a greater role in the products they buy and the […]

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Brand Loyalty and the Future of Business

  • Mar 1, 2022
  • Eyes4Research

The last two years have seen a number of major events take place that have changed many aspects of our society, including the way we consume and do business. Consumers expect more from the products they buy and the companies they patronize, which is a trend that companies, small and large, must realize in order […]

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The Future of the 5G Wireless Communications Industry

  • Feb 21, 2022
  • Eyes4Research

The evolution of the internet and other related technologies has brought forth a technological revolution that’s only now staring to be truly felt and realized. The modern smart phone is perhaps the symbol of what’s taking place, and the technology that goes with it, 5G, is slowly but surely becoming a household name across the […]

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Consumers and the Digital Home Gym Craze

  • Jan 27, 2022
  • Eyes4Research

Since the dawn of human civilization 5,000 years ago, humans have constantly strove to improve their minds and bodies. When it comes to the latter, it’s only been in recent decades that physical exercise has truly become an “industry,” and within the last ten years things have changed rapidly. Rising obesity rates, evolving technology, and […]

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Does the Dragon own the Eagle?

  • Jan 2, 2022
  • Eyes4Research

Over the last 20 years, the Chinese economy has roared from a long slumber to become a major player on the world’s financial scene, influencing markets through investment and speculation in a variety of industries. China’s economic success has largely been the result of a careful balancing act between socialist policies and state control of […]

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Testimonials

We have used eyes4research for a number of internal product and marketing projects. We have found their services to be professional, accommodating and responsive. The quality of their audience is top notch and their data is very reliable.

Steve Anderson

President/Tru RX

The team at Eyes4Research provided us with quick answers to complicated questions. Their personal support allows us to launch surveys at short notice, while the online dashboard makes it easy to analyze responses and visualize the results.

Dominique Jones

UI/UX iRobot

After working with the team from eyes4research, we decided to move all our survey research to online, and now we are able to conduct research fast, less expensive, and with more accurate samples than ever in our business history.

Jim Kitchens

Founder/Kitchens Group

Eyes4Research provided outstanding support managing a large scale survey we conducted in the United Kingdom. The team works with high professional standards, competency and provided timely delivery throughout the project.

Steve Machin

Professor of Economics/LSE

The team at Eyes4Research worked with me not only for getting consensus on the presentation, but also accommodated my inclusion criteria without hesitation. Additionally, I loved the dashboard and the features available for reporting.

Medona Joseph

VP/JP Morgan Chase

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