From coronavirus to the upcoming presidential election, 2020 has been a turbulent year for the stock market. Despite this, a growing number of consumers are investing through stock trading apps. From beginner to experienced investors, trading apps provide a simple, hands-on approach to buying and selling stocks, putting consumer’s funds at their fingertips. With such […]
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E-cigarettes also referred to as vapes, have surpassed traditional cigarettes as the most popular way to consume tobacco, with 1 in 20 Americans using vaping devices, according to Annal of Internal Medicine. In 2019, the e-cigarette market generated USD 15.9 billion and will continue to rise, reaching an estimated USD 39 billion in the next […]
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When starting a research project, deciding between qualitative and quantitative approaches can be difficult. Here are some questions to consider to choose the best option for your overall research objectives. How Complex is Your Concept? Topic complexity plays a large role in finding the most suitable research approach. Quantitative research is best used for simple, […]
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5G, the fifth-generation mobile network, will become the new standard of wireless communication, transforming every facet of our lives. Through enhanced connectivity and speeds ten times faster than 4G LTE, 5G will drive technological innovations for consumers and businesses, fundamentally changing how the world connects and communicates. How does it work? Using new radio frequencies, […]
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The gig economy, also referred to as the freelance economy, provides an alternative to traditional employment, allowing skilled professionals to complete tasks or services through short-term contracts. With this, self-employed individuals can take on multiple clients or projects at once, contributing their skills to a variety of companies. With unemployment skyrocketing due to the recent […]
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Many Americans are canceling their cable, turning to streaming services, or DTV for their entertainment needs. Referred to as cord-cutters, these consumers make up 44.3 million US households as of 2020, according to NoCable. As the television industry evolves, so have consumer viewing preferences, as cost and customization become of utmost importance. Benefits of Cord […]
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The pandemic has transformed the way patients receive healthcare services, as systems adopt telemedicine to minimize exposure between doctors and the ill. Telemedicine refers to the use of technology to provide patients with healthcare services through both synchronous and asynchronous communication. With this, telemedicine allows people to receive adequate health care from the comfort of […]
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Hope and change. Those were the two promises of America’s first black president, Barack Obama. His presidency seems like a distant memory, almost a wishful dream, even as he fought during his tenure to deliver the same hope and change promised during his time in office. Today, African Americans linger between Trump’s America and a […]
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The Internet of Things, also known as IoT, refers to any physical device that connects to the internet, communicating with people and other IoT-enables objects. From home appliances to fitness trackers, adding intelligence to basic objects through sensors bridges the gap between the physical and digital world, helping improve decision making and enhance user experiences. […]
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The pandemic has transformed every facet of the consumer experience. From store capacity limits to mandatory mask mandates, retailers continue to adopt safety measures to stay afloat. With this, contactless payment methods have found their way into the mainstream, as 8 in 10 consumers have changed the way they pay to reduce contact due to […]
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The team at Eyes4Research provided us with quick answers to complicated questions. Their personal support allows us to launch surveys at short notice, while the online dashboard makes it easy to analyze responses and visualize the results.
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The team at Eyes4Research worked with me not only for getting consensus on the presentation, but also accommodated my inclusion criteria without hesitation. Additionally, I loved the dashboard and the features available for reporting.
